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Custom photographic prints from film or digital files can easily cost $15 for an 8x10" which is roughly 5x the cost of similar inkjet quality. So inkjet printing now offers all of the quality and permanence of traditional photographs at much less cost. When comparing costs keep in mind that because of changing printer head technology you can expect to replace your printer every few years.
Pigment vs dye-based inkjet inks
Inkjet printers currently use two different types of ink. Dye-based inks use color dyes that "stain" the paper. Dye-based inks are known for rich colors but are somewhat prone to fading. Pigment inks, on the other hand, contain particles of color, like an oil paint, that tend to be more stable but exhibit less color saturation than dye-based inks. Also, printers that used dye-based inks, such as the new Epson Claria inks (right), are typically less expensive than printers that use pigment inks.
Inkjet papers
Next to inks, what paper you use is the most important decision you'll make. Epson photo inkjet papers are optimized for Epson inks but there are also many third-party paper suppliers that offer a wide variety of beautiful, fine art papers. While I do not suggest that you use third-party inks, I do suggest that you try third-party papers such as Red River in addition to Epson papers.
Printer profiles (icc profiles)
Every paper and ink combination should have a "color profile" that tells the printer how to optimally handle the pair. Custom color profiles also take into account the small differences between individual printers while standard color profiles ignore these differences. Paper manufactures generally supply standard profiles for free and custom profiles for a fee, along with instructions for how to use them for a wide variety of printers.
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